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Creating a winning headline is one of the keys to creating a killer ad. One thing to keep in mind is to try to make it not about you but about your clients and what benefits they will receive. The …
We have noticed an interesting trend over the past couple of years. More people are using online services to find local businesses. This has impacted our advertising budget and where we need to spend the more. If you do not …
Ad writing is always a challenge. Finding the right words that will attract the right customers is what we all strive for. We don't need to appeal to everyone, just the ones that will be good for our business and …
Using seasonal events to do costumer appreciation is a great way to show your costumers that you value their business. If done correctly you can also use these events to get your name out and bring in new students. Halloween …
Marketing can get expensive in a hurry! Through the years we have looked for ways to market our studio on a budget. Most small businesses have a limited budget to work with and we are always on the look out …
As we approach a new season, presumably with some new and some existing faculty and staff, we are faced with the decision on what to offer each one and how to present the offer to them. Many studio owners feel …
Every student can really benefit from the use of core barre exercises. Not only will they become very much stronger and less susceptible to injury but they will have a better understanding of how to place their bodies and will …
Cash flow is the life blood of any business and will be one of the important keys to the success of your studio. Without it you will have lots of sleepless nights and unwanted stress. Over the years we have …
This one is not about waking up in a sweat because the students you taught all year can't remember their routine for your year end show. Oh no, it's worse! One of your teachers, has turned into a nightmare! Now …
Why not do a fundraiser that puts money in your pocket. Like many, if not all of you, over the years we have given away thousands and thousands of dollars on scholarships. I don't know about you, but that was …
We all know we have to do it, we all know that we should do it but who has the time to do it! If you feel like this sometimes, join the club. If you want to take your business …
Everyone wants to know what it takes to make a studio successful and profitable! This is the magic question and we are constantly searching for what it is that the costumer is looking for and how that fits in with …
