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The Value Of Knowledge Beyond Movement

From my experiences as both a student and a teacher, I have come to recognize that learning the why’s and how’s of technique, composition, history, anatomy and more is what ultimately separates the dancer who watches, repeats and may perform …

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Building Stamina In Your Dancers

Too often young dancers lack physical and mental stamina in their work and they feel tired and drained by activity that should not have that effect in a young person.

Studio Owner Article

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Self-help and Life Enhan…

To Sell Or Not To Sell Your Dance School

After the decision to start your own dance studio, perhaps the most challenging decision you can make is whether or when to sell it. You conceived it, built it, poured your lifeblood into it, and now find yourself with a …

Studio Owner Article

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Improve Staff and Custom…

Positive Ways To Deal With Students And Parents

As a studio owner we are constantly faced with having to talk to parents about the numerous situations that come up each and every day. One thing about our business — it is never boring or monotonous. Parents make sure …

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Yes you can! Creating an all boys class

With men dancing on television and in the movies, it is easier to get boys to sign up for classes. With former football and basketball players and racecar drivers dancing on prime time TV, guys are starting to learn the …

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Q & A With Angela D'Valda Sirico

We’ve had a number of emails from members who would like help with a number of issues that they are facing. This is the first of a new quarterly Q & A session that will answer your questions and give …

Studio Owner Article

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Self-help and Life Enhan…

6 words to avoid in your copywriting.

The consumer is bombarded with marketing messages all day long. In the car, on television, reading a paper or e-zine. The key to connecting with your prospective clients is to have good copy that is to the point without words …

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Preparing Students For Beginner Pointe

Just about every little girl who sees the Nutcracker at an early age has dreams of floating round the stage in pointe shoes, dressed in a sparkling tutu, with a lovely smile on her face and a handsome prince holding …

Studio Owner Article

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Success with Marketing a…

Sales 101: The difference between marketing and advertising

I have received several e-mails from members about different ads they ran and how successful they were. What struck me the most is that many people confuse marketing with advertising and vice versa. While both components are important, they are …

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Assessment in Dance Education

Having just returned from the celebrated, inaugural Dance Teacher Web Conference in Lake Las Vegas and a successful teacher-talk session on Dance in the K-12 Setting, I’d like to contribute some more information regarding many of the attendees’ questions on …

Studio Owner Article

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Self-help and Life Enhan…

DEEP SIX... These six rules will help you write letters tha…

This is a great time of year to send out a letter to your clients who have not yet re-registered for fall lessons. I highly recommend this as a way of reconnecting with them before the season progresses too far. …

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