The Front Desk Concierge Tool Kit
✏️ Your lobby decides whether a family stays. Here’s the whole system — free.
In more than forty years of owning studios, the trap we watched owners fall into again and again is the same one: you become the highest-paid front desk worker in your own building.
You get pulled out of class to settle a costume complaint. A brand-new family calls and nobody is quite sure what to say. A parent who was half-thinking about a second class walks out having never been asked.
None of that is a staffing problem. It’s a scripting problem — and scripts are free.
This is the entire front desk system on ten printable pages. Your staff doesn’t need new software, a new hire, or a personality transplant. They need to know what to say before the door opens.
📦What’s inside
• The Desk Card — All three core scripts on one page. Print it, laminate it, tape it to the desk.
• The Anticipation Cheat Sheet — The ten questions your desk gets every single week, and the line that beats each one to the punch.
• Five Phrases to Ban — Including the one your staff says every day that quietly costs you families.
• The 15-Minute Staff Meeting — Minute by minute. Print it, put it on the table, run it top to bottom.
• Six Role-Play Cards — Cut them out, keep them in a mug on the desk. Somebody draws one at every meeting and runs it cold.
• The Phone Inquiry Script — The ninety seconds that decide whether a new family ever walks through your door. Most studios get this call wrong.
• The 60-Second Lobby Scorecard — Ten honest questions. Score yourself today, score again in thirty days.
• The 30-Day Tracker — Five numbers, four weeks. The last column tells you whether any of it worked.
🔧 How to use it
1. Print it. All ten pages. The Desk Card and the role-play cards are built to be cut out and used, not filed.
2. Give it fifteen minutes. Page 5 is a complete staff meeting agenda. You don’t have to prepare anything — just run it.
3. Re-score in thirty days. If the number on the scorecard hasn’t moved, the scripts were never said out loud. That’s the whole test.
⬇️
Ten pages. Print-ready. FREE for you to use however you want in your studio. Click on the link here: Front_Desk_Concierge_Tool_Kit.pdf
One more thing — the other side of the counter
Everything above is about the front of the studio: the desk, the phone, the lobby, the ten interactions a day that used to pull you out of the classroom. Once the scripts are working, something else becomes visible — the hours your teachers spend on the other side of that counter, mapping music, staging numbers and building lesson plans from scratch at their kitchen table.
Nobody puts those hours on a schedule. So we built them out of existence. Three new Pro Tools just landed inside Dance Teacher Web, and the response from educators has been bigger than anything we've released.
Formation Pro stages a routine with 97 built-in formations and prints a cue sheet in seconds.
Count Sheet Pro maps the music, marks every count, and slows playback down without losing the pitch.
StudioSync Pro builds the lesson plan, tracks skills and choreography, and prints five PDFs on DTW letterhead.
Use all three together and they line up as one document — plan the class, count the music, stage the number. That's a teacher's entire week, handled before Monday.
The Desk Card gives your front desk a script. The Pro Tools give your faculty one. They're included with a Dance Teacher Web membership — and if the toolkit above just handed you back your afternoons, this is the thing that hands your teachers back their nights.
SEE THE NEW PRO TOOLS
⭐Built by Steve Sirico and Angela D’Valda Sirico, co-founders of Dance Teacher Web and studio owners for more than forty years. This is the part we wish someone had handed us.
