The Front Desk Concierge Tool Kit
✏️ Your lobby decides whether a family stays. Here’s the whole system — free.
In more than forty years of owning studios, the trap we watched owners fall into again and again is the same one: you become the highest-paid front desk worker in your own building.
You get pulled out of class to settle a costume complaint. A brand-new family calls and nobody is quite sure what to say. A parent who was half-thinking about a second class walks out having never been asked.
None of that is a staffing problem. It’s a scripting problem — and scripts are free.
This is the entire front desk system on ten printable pages. Your staff doesn’t need new software, a new hire, or a personality transplant. They need to know what to say before the door opens.
📦What’s inside
• The Desk Card — All three core scripts on one page. Print it, laminate it, tape it to the desk.
• The Anticipation Cheat Sheet — The ten questions your desk gets every single week, and the line that beats each one to the punch.
• Five Phrases to Ban — Including the one your staff says every day that quietly costs you families.
• The 15-Minute Staff Meeting — Minute by minute. Print it, put it on the table, run it top to bottom.
• Six Role-Play Cards — Cut them out, keep them in a mug on the desk. Somebody draws one at every meeting and runs it cold.
• The Phone Inquiry Script — The ninety seconds that decide whether a new family ever walks through your door. Most studios get this call wrong.
• The 60-Second Lobby Scorecard — Ten honest questions. Score yourself today, score again in thirty days.
• The 30-Day Tracker — Five numbers, four weeks. The last column tells you whether any of it worked.
🔧 How to use it
1. Print it. All ten pages. The Desk Card and the role-play cards are built to be cut out and used, not filed.
2. Give it fifteen minutes. Page 5 is a complete staff meeting agenda. You don’t have to prepare anything — just run it.
3. Re-score in thirty days. If the number on the scorecard hasn’t moved, the scripts were never said out loud. That’s the whole test.
⬇️
Ten pages. Print-ready. FREE for you to use however you want in your studio.
Front_Desk_Concierge_Tool_Kit.pdf
⭐Built by Steve Sirico and Angela D’Valda Sirico, co-founders of Dance Teacher Web and studio owners for more than forty years. This is the part we wish someone had handed us.
