To get more students...Answer the phone!
Many years ago AT&T did a study with small businesses to find out who was getting the most business out of their Yellow Pages advertising. The study looked at the ad, where it was placed on the page and the size of the ad, how many calls were being produced and the rate of the most important criteria how many sales were made. Here is what they found.Read More
4 Problem Solving Tips For Dance Studio Owners!
Check out these great tips for dealimng with issues that you may be facing... See which of these apply to you!
How to Handle an Angry Customer
When a customer has a complaint, you have an opportunity to strengthen your relationship! None of us want a problem with one of our customers but as this season gets underway there is a very real possibility that sooner or later a customer will call you up with a complaint. It may be a perceived or real wrong doing, some people may be nice, and some may be downright enraged! Dealing with an angry customer is an extremely difficult and stressful situation. A natural response is to get angry, defensive and want to strike back.Read More
This Summer Get Organized!
Summer is the perfect time to deal with organization so that when you start up classes in the fall you are ready to go! When you organize your business and eliminate the clutter, you will feel reenergizedRead More
Priority Registration & Student Recommendations
As the season comes to an end, it is important to create a sense of urgency to encourage your current students to sign up for next year's classes before they leave for the summer.Read More
More Students Or More Income?
But here is the million dollar question...
Do you want more students or more income?
I hope the main goal is the latter. Furthermore, if you are in a remote area or in a place that has a lot of competition you may be spending a lot of money always trying to get more students that are just not there. You need to have a rock solid strategy in placeRead More
When Students Decide to Part Ways
It’s inevitable. At some point in owning your dance studio a student is going to want to part ways and stop dancing. If you’re lucky, it may happen only a handful of times over the course of your career, but the reality is it’s going to happen. To add insult to injury, unfortunately it’s sometimes the dancers that we can’t fathom losing because their presence and talent in class and rehearsals inspire us and make us better at what we do. But, many times it is.........Read More
Goals - What Happens When It Doesn't Happen?
Successful Goal Implementation
In the first article in this series we talked about how to attain any goal. But what happens when the goal you've wished for doesn't end up materializing? Here are some important things to remember...Read More
Teaching Your Students Dance Competition Courtesy
When we head into competition season we are usually engulfed in setting pieces, rehearsing, ordering costumes and perfecting every last detail so that it is show ready. We spend countless months coming up with concepts for our dances, organizing schedules and ensuring that our dancers not only know their choreography but are performing with their hearts from the inside-out. We take great pleasure in watching them onstage; not so much for the fact of where they place, but to see their progress from where they started to where they currently are.....Read More