As teachers of Dance we are constantly called upon to create movement, whether it is a few counts of eight, a complete number or a full length Ballet. Some teachers find it an easy continuation of their daily classes and …
We have all heard stories about marketing. The most common one that I hear is when a studio owner uses a newspaper ad, post card, self mailer or any other marketing tool one time and is not happy with the …
A hot buzz topic in business today is Systems and how these systems are going to be the key to your business and its growth. If you have read the book The E-Myth by Michael Gerber and I recommend that …
This is the time of year that we, as studio business owners, spend most of our marketing budget. I am sure that most of you do newspaper ads, postcards, flyers and door hangers just to name a few. In previous …
Over the summer it is a great time to get out of the studio and mingle with people in your community. As a studio owner it is very easy to get stuck in the studio and never have an opportunity …
A logo is more than just a little design or your company name written in a fancy font. Logo design is a special skill, and there's no one definitive method that is better than the others. All good logos, however, …
A vision is unique and personal to who you are and what you dream of. For your business it is the first place to start when looking to formulate what you hope to create! The last two months we have …
Your ability to operate your dance studio as a business is the main determining factor of your profitability. To help you sharpen this ability, here are seven significant principles that every business owner needs to follow. They are relevant and …
Last month we started to look at the overall plan to make your studio better. We wrote about the Evaluation part and how every year we have meetings with our staff, talk to customers and take a long hard look …
All businesses are subject to competition. How you feel and react to your competition is really the key. Competitors want to get business just as much as you do. They will fight, tell stories about you, they will undercut you, …
Many big businesses have been trying for decades to import good service practices and graft them into their own work settings. They use training programs or other means to try an outside-in approach that seldom makes things any better and …
Now that we are at the end of our season, this is when we start to do the most work on our business for next year and beyond. The best place to begin is to do an evaluation of everything …
It is easy when you are running a dance studio to get so caught up in what you are doing day to day that you forget to look at the big picture. We can get so involved in the everyday …
Every year, around this time we start to work on our program for our student showcase. We have found this to be a great way not only to connect with other business owners but also a way to raise funds …
As we all approach the time of year for our showcases and recitals we are always looking for ways to make this year's show better than last year's. One way to make your show look like a professional production is …
Yes, that line has been made a bit more famous by Donald Trump on the apprentice but in the real world it may be the single hardest thing to say to an employee. If you have owned your studio for …
