Seven Tips To Make A Positive Impression On Your Customers
When you have a chance to meet your customers face to face this is a great time to build your relationship with them. Are you however connecting in the right way? Studies have shown that little signs and body language can be sending the wrong signals. Here is a list of things to be aware of when you meet current or new customers. But don't stop there! You can also check yourself with your staff, faculty, business partners and landlords.Read More
Dealing With Teacher-Student Socializing Outside The Studio
You work hard to take time to interview teachers and carefully select those who will make a beneficial addition to your team. The right-blend of faculty makes for well-rounded training for your students; creating an experience and exposing them to different vantage points and personalities. Seeking a balanced personality of nurturing and warm yet challenging and authoritative is a difficult feat. Consequently, often times you may find yourself dealing with one extreme or the other. As studio directors you want your teachers to invest and love the kids as much as you do, but what happens when that relationship starts to develop outside the studio as well?Read More
4 Problem Solving Tips For Dance Studio Owners!
Check out these great tips for dealimng with issues that you may be facing. See if any of these apply to you!
Tips to Increase Enrollment Part II Focusing on Referrals!
In Part II we are focusing on referrals also known as word of mouth. Do you have a plan in place to actively solicit referrals? If not, you are losing out on this incredible money making tool for your business.
Leverage Your PR Without Breaking Your Budget
Knowing what public relations is will make a BIG difference to your bottom line. It is the relationship your school has with the outside world. That includes everyone-friends, relatives, customers, future prospects, competitors and employees (if you have them). While the relationship you create with the public can have a profound effect on your business, all these people will not immediately make a purchasing decision or change their minds by seeing something only once. It takes a consistent and recurring message.Read More
How to Handle an Angry Customer
When a customer has a complaint, you have an opportunity to strengthen your relationship! None of us want a problem with one of our customers but as this season gets underway there is a very real possibility that sooner or later a customer will call you up with a complaint. It may be a perceived or real wrong doing, some people may be nice, and some may be downright enraged! Dealing with an angry customer is an extremely difficult and stressful situation. A natural response is to get angry, defensive and want to strike back.Read More
Re-Training Your Staff
For many of us our season has just finished. We have had the excitement of the recitals and all end of year performances and although some studios continue running over the summer offering programs for their dancers, it is usually a quieter time as families take their vacations and children go to sleep away camps. Summer is a wonderful time to re-train your staff or to bring new staff members in to train from scratch.Read More
Your Action Plan For Results!
There you have it. There is no time like the present. Make today YOUR day! I love this quote by George Bernard Shaw. I try to live by it each day and I recommend you do the same.Read More
When Students Decide to Part Ways
It’s inevitable. At some point in owning your dance studio a student is going to want to part ways and stop dancing. If you’re lucky, it may happen only a handful of times over the course of your career, but the reality is it’s going to happen. To add insult to injury, unfortunately it’s sometimes the dancers that we can’t fathom losing because their presence and talent in class and rehearsals inspire us and make us better at what we do. But, many times it is.........Read More
Goals - What Happens When It Doesn't Happen?
Successful Goal Implementation
In the first article in this series we talked about how to attain any goal. But what happens when the goal you've wished for doesn't end up materializing? Here are some important things to remember...Read More
Dressing the Part: Simple Recital Reminders for Polished & Professional Appearance
As we are head into recital season with just a few more weeks to go, there are a number of things we need to get to on our check list. One extremely important item that can transcend your year-end shows from “nice, little dances” to “professional caliber performances” is how you send your dancers onstage. With a million things to tend to, it’s easy sometimes to let things slip by with whether it be with your younger dancers and baby classes or maybe even with the recreational students. Applying expectations to every group, however, will definitely produce a recital where everyone presents themselves as unified, neat and streamlined. Consequently, those lasting impressions will be a direct correlation to your studio name and how the community perceives the professionalism of your business!.....Read More