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Gearing Up For The Summer!

Type:

Studio Owner Article

Category:

Self-help and Life Enhancement Tips for the Business Owner

You might still be shivering, but its time to turn up the heat on your marketing plans. Before you know it summer will be here. That means now is the right time to start promoting your summer programs. We have a strong feeling that this summers attendance may be exceptionally high because of the current economic conditions. Unfortunately for so many people, summer vacations are being postponed or canceled. With more families likely to stay home and sleepaway camps being cost-prohibitive for many, we believe families will be looking more to local businesses that can offer a fun, cost-effect alternative for their child. Normally we dont spend that many dollars promoting our summer programs. We traditionally have a great turnout for our preschool camps and summer intensive. Our plan is always to get these brochures out early to our current clients, and the programs tend to fill up pretty quickly. We usually get a small amount of new clients, but we never typically put our energy, our focus or our summer advertising dollars on trying to attract new students. This year, however, our plan is to expand our summer programs and to market them to new clients. We feel that its important to expand our summer series to better serve our community, both the parents we know and new parents who are looking for interesting and creative outlets for summer fun for their children.

Author

Steve Sirico & Angela D'Valda Sirico

Steve Sirico & Angela D'Valda Sirico

Angela D'Valda Sirico and Steve Sirico are the Co-Founders of Dance Teacher Web. They are the directors and owners the D'Valda and Sirico Dance and Music Centre in Fairfield CT for over 30 years. They also have been teaching, choreographing and producing shows. In 2007 they founded Dance Teacher Web now the #1 online resource for dance teachers and studio owners worldwide. They also produce the live event every summer for Dance Teacher Web. In 1979 they formed the Adagio team of D’Valda & Sirico after performing in shows and on television worldwide as individual dancers. Their performing credits include "Scala" Barcelona, Spain, Casino Estoril, Portugal, Theatre Royal, Oxford, England, Riviera Hotel, Las Vegas, Hotel Tequendama, Bogota, Columbia, Teatro Nacional, Buenos Aires, Argentina, and as Guest Artists for Wayne Sleep's smash hit "Dash", Dominium Theatre, London. They were featured artists in Royal Command performances in Spain and had the privilege of performing for Princess Diana of Wales. D'Valda & Sirico's many television credits include "David Letterman", "Star Search", and "Tarde Para Todos" as well as variety shows in the U.S.A, Spain, Sweden, Switzerland, Finland, Portugal, Italy and Argentina. Their combination of explosive choreography and exciting partner work has been given rave reviews both nationally and internationally. Their choreography for the acclaimed "Brother Can You Spare a Dime" was commissioned by Boston Ballet II and performed by the company. Angela and Steve have owned and directed a very successful dance studio in Fairfield, Connecticut since 1987. Their students have received scholarships and contracts to American Ballet Theater, Boston Ballet, Joffrey Ballet, Nashville Ballet, Ballet Hispanico, Hartford Ballet as well as the National tours of "Fosse", "Fame" and "We Will Rock You" and on Broadway in "Chorus Line". Angela and Steve have been on the faculty of Dance Educators of America’s Teacher Training program. Steve is the author of his Jazz Dance syllabus and together they authored their Partner syllabus both used for Teacher Training worldwide. Angela served as Chairperson for the tri state panel of the Royal Academy of Dancing and they have taught as guest faculty for Mt. Holyoke College, Michigan State University, The University of Arkansas, Yale University and Fairfield University. They teach Master Classes in Ballet, Jazz, Lyrical Jazz and Partner work all over the world including residencies in England, Spain, Costa Rica and Mexico. They have been the top presenting faculty for Dance Teacher Magazine's Summer Teacher’s Conference in NYC.

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